The name, tagline and corporate identity design for a new premium, in-home foot reflexology company,

This is what Sole Service was looking for in their logo design

'Sole Service' provides premium home service foot reflexology in Singapore. The service offering is second to none in terms of overall presentation, products used and the quality of therapists and actual reflexology.


The client has identified a market opportunity for a premium in-home foot reflexology service. They have already hired a leading, experienced reflexologist and have put together a team of masseuses, relexologists, therapists and drivers to offer these services.

The company will differ to the existing marketplace by offering a professional, very presentable, in home service, using nice products (clean and simple like Muji branded products). The company would like a premium, modern feel, but not too spa-like. The clients company will bring a foot stool, all the creams/products required, all beautifully packaged.

No other company offers a similar service in the Singapore market. Currently the main competition would be:
Kenko http://www.ken… Read more