• US$100

• 63 designs

• 3 designers

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Flyer Design Brief

I am partnering up with Roof Co, I need to help build their brand and first we are going to start with a sales and estimate presentation / binder that includes individual pdfs / flyers . I am going to give you copies of their current stuff along with the pdfs / flyers that you created for Orange Exteriors and I am looking for a design that is consistent throughout. Elegant, professional, and on brand to roof co. Here is a list of things I am looking to start with that will be included into the sales presentation binder. ALSO, Roof Co does not currently have a company slogan. We need to come up with ideas for that. Roof Co will be a lot different play than Orange Exteriors as with Orange there was a lot of humor / puns / etc. involved to help play off the name and recoginition. Roof Co is a bit different. They have the reputation and longevity that speaks VOLUME and QUALITY along with their relationships so it needs to be more of a professional yet grabs your attention and makes you want to know more or fits the brand.
Ok heres the list of things im thinking of beginning with. Please also let me know what else you think I can add after seeing my vision with this.
- Meet the Team (Office / Supplementing / Production / Estimating / Owner / Marketing / Etc - the people the customers dont usually meet) - Behind the Scenes page (displaying the full service metal shop and the team / the brick & mortar office / the trucks & equipment)
-Services Offered Page
- Why Roof Co. (2 - 3 page pdf : detailed / comparison chart (like one that has roof co vs. other contractor diagram things with check marks and red x's for the "other contractors" to show a good visual of how we are different)
-Credentials Page (different certifications we have and brands we are partnered with)
-Roof Co. Warranty
-References Page (one for residential and one for commercial)
-Reviews Page (showing 3-5 reviews left by customers with a qr code that links directly to the reviews on google page if theyd like to see more)
- A getting to know the rep page (each rep will need to individually get this created - I will upload the one i already have for me you created previously)
-FAQ's page regarding roofing, siding & storm damage restoration projects
-Pre Construction / Build Checklist : What to expect (for each trade: roofing, siding, gutters, windows & doors)
-A page displaying previous work/jobs completed (this would showcase higher end projects)

Roof Company (Roof Co.) Details:
- Been in business since 1992
-Family owned (not PE like a lot of companies now a days)
-10,000 plus projects completed
- Serving all of MN
-Real Roofers not paper contractors
-In house commercial division / repair & maintenance division / specializing in residential, commercial, & multi family

Certifications
-GAF / Owens Corning / Certainteed / IKO / & Malarkey
-BBB a+ rated
-4.9 Star Rating on google with over 100 reviews
-Directorii
-National Roofing Contractors Association Creditation (NRCA)
-Cedar Shake & Shingle Bureau
-Davinci
-LP SmartSide
-Brava Tile
Plus any other useful certifications you may think would be useful to add onto their like the other orange exteriors page you created.

-in house full service metal shop
-Dedicated production managers
-In house supplementer / estimator
-Brick & mortar
-Full time & in house crews (been with roof co over 20 years) most companies all use subs and dont know who the crews actually even are
-In house repair & maintenance division
-Avg. Install 2 weeks vs. months
-Project Supervision & quality control
-Catch all protection systems (catch all is a brand can use their logo)
-In house dumpsters & rolloffs


Please use photos from the website. The website is roofcomn.com

I am going to attach the other designs you created for me previously that I like and want those just recreated along with other types of flyers I am wanting created as ideas for you and copy of Roof Co's current flyer

Industry/Entity Type

Roofing / Exteriors / Storm Damage Restoration

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Font styles to use

Other font styles liked:

• Helvetica font we can try it with to start.

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• The multiple pages as requested. Go to Roof Company NA. Inc , facebook page to get photos to add to flyers

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Files

Download all files - 43.4 MB