Scale

Winner
Contest winning design

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Logo Design Brief

Name: Scale
Tagline Ideas (optional):
“Fueling Real Estate Wealth, Faster”

“Fast Capital. Real Impact.”

“Grow Bigger. Close Faster. Live Free.”

Company Type:
Fintech-inspired mortgage lender focused on real estate investors, business owners, and high-income earners.

Style/Vibes:
Modern, bold, minimalist

Clean sans-serif fonts

Powerful upward momentum (think arrows, steps, or elevation)

Fintech meets real estate investing + Culture

A brand that feels like a capital partner, not just a lender.

Color Palette:
Inspired by the Indiana Pacers City Edition:

Baby Blue / Sky Blue (dominant)

Navy / Deep Blue (supportive contrast)

Gold / Yellow Accent (optional for energy or emphasis)

White / Light Grey for clean modern feel

Logo Direction:
Prefer a wordmark with an icon/symbol that subtly implies growth, scaling, acceleration, upward movement, or simplified access to capital.

Target Market(s)

Real Estate Investors & Business Owners

Industry/Entity Type

Real Estate Lending

Logo Text

SCALE


Font styles to use
Sans Serif

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Payments
1st place
US$110
Total
US$110

Project Deadline
05 Aug 2025 20:18:37 UTC
Language

Logo Design inspiration
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