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Nova Logo design for a clothing brand
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This customer received 206 logo designs from 89 designers. They chose this logo design from Arjuna Design as the winning design.
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£110
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206 designs
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89 designers
Logo Design Brief
So I am looking for a logo that will be marketed around the sports athletic wear industry. This will be a logo that will be used on clothing such as t-shirts/quarter zips/caps/shorts/leggings/Sports bras and skirts/bags. The market we are looking to advertise in is for the sport Padel.
It will be clothing for this sport.
We are aiming to appeal to the Unisex market with the demographic of someone who is aged between 18-60.
The aim of the logo is to show the following:
Luxury
Minimal
Understated but still recognisable
Have a brand logo that appeals to an active lifestyle.
I have attached a document below for you to take inspiration from some of the brands we like to give you an idea of our brand focus for NOVA. Colours wise I would like to keep it plain. As we develop the brand we can look at different colourways for the logo.
I have also attached our current logo for you to see.
With the logo we would also plan to do a spin off with the logo just as Nike and Adanola does with their brand. I will attach this photo for reference too.
The term NOVA means a star showing a sudden large increase in brightness and then slowly returning to its original state over a few months.
To incorporate this as Nike has done with Drake's brand NOCTA I am happy to entertain the idea. I have attached the image below for reference. I think this is simple but also ticks all the boxes of what I am after too.
Target Market(s)
Middle to upper class
Industry/Entity Type
Sports Athletic wear
Logo Text
NOVA
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Character Logo
Logo with illustration or character
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- I like the idea or incorporating stars as discussed in the description so if this can be above or beside the logo or even incorporate it in the O out of the NOVA logo
Should not have
- Nothing too colourful as I believe this will pigeon hole the brand, understated with style is better for me.
