Selling the comfort the sound of silence creates within your Kitchen
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This customer received 140 advertisement designs from 28 designers. They chose this advertisement design from NatPearlDesigns as the winning design.
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Advertisement Design Brief
Family communal space is essential in modern open living style kitchens.
We manufacturer silent, powerful minimal shaped domestic rangehoods/cookerhoods with discrete visual impact.
First, we made the noise disappear, then we made the rangehood invisible and now have made the motor vanish.
I am looking for a marketing strategy to help sell the benefits of silence and invisability.
We are seeking a smarter or more imaginative marketing stratagy on promoting the benifits of our rangehoods ton the public. We are not seeking a brouchure design using just our existing materials.
Regards Tom
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Target Market(s)
Kitchen Renovators
Look and feel
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Bold
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Traditional
Modern
Personable
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Masculine
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Conservative
Economical
Upmarket
Requirements
Must have
- Imaginative headings, A clear and concise message.
Targeted at the home proud customer.
Work on the idea of promoting luxury lifestyles.
Nice to have
- Creative ideas.
Should not have
- I am wanting to promote the Silence an invisability benifits of our rangehoods in a way that targets the desires of our customers but, in a suttle but engaging manner. Simply using the words Silent Rangehoods in large headers will not work.
Please strive to avoid Shouting out in large print, Noise Disappears. Invisable rangehood rn Motor vanished as this method will not work for us.
Please strive to avoid Shouting out in large print, Noise Disappears. Invisable rangehood rn Motor vanished as this method will not work for us..
Regards Tom