Horse-Related Social Media Web Design
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This customer received 62 Twitter designs from 7 designers. They chose this Twitter design from Lauren as the winning design.
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Twitter Design Brief
Need a social media web design for the world’s largest horse training program, Parelli Natural Horsemanship. The site features social media components along with educational material and videos with a free downloadable app for horse owners on-the-go. Although members receive a free 30-day membership, they must choose from three levels of membership when they sign up (similar to ancestry.com). The original design was based off of wildfireapp.com.
We would like a mash-up of the sign-up page for Facebook and Twitter. The home page will feature an intro video, sign-up field and a tag line and sub text such as:
Ready to Connect?
Connect with your horse, yourself, Parelli members and friends you haven’t yet met.
The final design should communicate a hip, trendy site for horse-minded people.
We need the design only, sliced for the website. We will do all coding ourselves.
The current website is www.parelliconnect.com.
Updates
Project Deadline Extended
Reason: We've had multiple designers accept the project, but none have submitted designs.
Added Monday, February 27, 2012
The deadline of our project has been extended, we have guaranteed it and the budget has been raised to $1,250 US.
Added Monday, February 27, 2012
Please think outside the box. The submissions we've received so far look much like our current site. While we would like a clean, simple look, it should also be trendy and convey that the site is fun without implicitly saying so. We will be tailoring down the text and information on the front page and placing the majority of information inside the information pages in the navigation.
Added Tuesday, February 28, 2012
Thank you to everyone who has participated in submitting designs for our contest.
Added Thursday, March 15, 2012
Target Market(s)
Target market is horse owners and lovers across the world. The company has a very international market with campuses in the UK and Australia and followers literally across the world.
Industry/Entity Type
Training
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- Please explain why you made certain design choices from a useability perspective when you submit the design.