"The Litter Sifter" Packaging Design Project

This is what a business in Australia was looking for in their packaging design

We are wanting to re package a cat litter disposal system to be sold in pet stores and supermarkets.
The item is a liner made of mesh that sits in a cat litter tray that is lifted to sift the litter. Hence the name "The Litter Sifter"

The brief.
To make a fun, informative package design to show what our product is and how its works.

See image ST_1244a, which is a product similar for sale (not in the market we will sell our product, so its not a competitor)

What we like about this packaging is..
 the colours used, although it doesn't mean we want the same.
 the pictorial showing how the product works using one picture.
 the "cuteness" of the cat used.
 "new"
 "save money"
 The creativity of & being stylised to be like a cat (although our name doesn't have &).

We very much like this design, but are looking for some creativity to be used.

See color box.jpg attached for our old packaging. (Which we don'… Read more