SoCal Lowcal Logo Project

This is what SoCal LowCal was looking for in their logo design

We are a beverage company. We have a new premium product called SoCal LowCal, and it is a low calorie, all natural margarita / sweet & sour mix.

We are looking for a fresh, contemporary logo design that reflects this product. We are trying to stay away from the regular Margarita logos feel.

We want to convey that this is a PREMIUM product, all-natural, made with 100% real fruit juice and no preservatives, low calorie and fitness aware. This design will be used on the label of the bottle, so please try be aware of that in your design.

PLEASE DO NOT DO JUST A FANCY FONT THAT SAYS SOCAL LOWCAL. We are looking for a GRAPHICAL design that reflects our product. Attached is our current logo, we are looking for a much better design. It doesn't not necessarily have to include a glass, although it could.

Looks to stay away from :
bajabob.com

The look & feel that we are aiming for (not their logo though):
skinnygirlcocktails.com

We will also be looking for many additi… Read more