Logo for a micro-lending company

This is what 信成小贷 and Xin Credit was looking for in their logo design

We need a logo design for a new micro-lending company based in China. The company's business is to lend money to small businesses in China. Since the lending is not property-guaranteed, it requires high credibility from small businesses customers. In addition, the lending is also community-based. i.e. a few small businesses form an inter-guarantee team, they provide guarantee for each other. For example, one member default on his loan, the other team members have to pay back the loan.

As a lending company, we believe our value is in creating a method to develop credit for small businesses, so that even without suitable property to guarantee their loan, they will still be able to take advantage of a certain amount of credit provided by micro-lending company or banks.

We would like to see the logo communicate ‘prosperity, community, growth’. Our lending product is characteristic of small amounts, quick decision-making (within two days), high frequency, and urgency. … Read more