StructWare - software solutions for structural innovators

This is what StructWare was looking for in their logo design

We are commissioning the creation of a logo for StructWare. Our company develops IT solutions for the construction industry. The name is a combination of the words “structure” and “software,” so it would be advantageous if the logo/chosen font emphasized this aspect.

We would like the logo to be easy to scale (or have a simpler version). We want to use it both as large banners on the website, in email signatures, and in application icons (the smallest size is about 20 px).

In terms of color, we would like to avoid blue (but not at all cost), as most other solutions in this industry base their branding on this color. It will often be placed on a background palette of: #F1F1F6, #B7B9C3, #94939E, #363545. Read more