Aunt Betty Cann logo (cannabis coaching and education)

This is what Aunt Betty Cann was looking for in their logo design

Aunt Betty Cann (ABC) is a cannabis education and coaching organization dedicated to breaking the stigma around cannabis, teaching others how to use the plant as medicine for everything from anxiety to neuropathy, and providing practical knowledge to keep users feeling safe and in control as they learn how cannabis works with their own body.

The concept of “Aunt Betty” comes from my time spent living and working on college campuses in a crisis response/on-call role. One of the first concepts I learned about during my Masters program was “en loco parentis,” a latin term that translates into “in care of the parents.” I immediately likened this to being the “cool aunt,” there to keep you safe, happy, and with the ability to call you out in a way parents can’t always do. Aunts evoke feelings of safety – you can usually go to a real or honorary aunt with questions and seek advice without judgement, knowing they’ll have your back. That is the type of support Aunt Betty Cann strive… Read more