Established company in the railroad industry looking for a refreshing, modern, and vibrant logo.

This is what "reb" was looking for in their logo design

We provide training services and training materials for the North American Railroad Industry. Target audience includes training departments and trainers at mostly freight railroads and a little to passenger railroads, repair shops, manufacturers serving our industry, and other industry that use railroads and need some types of railroad related training or information. We are moving from an analog product base toward offering more digital products. We want a logo that will help us transform into the digital era.
Individuals within these organizations could include HR personnel, supervisors at all levels that work with people performing maintenance on freight cars, locomotives, track, signaling and other work.
We've been in the railroad industry for over 100 years.
We are looking for a feel that is slightly on the masculine side, abstract, modern, stable.
Please see the attached creative brief for more information. You do not need to follow the last page of examples l… Read more