Strength and conditioning gym in need of a logo!

This is what 12 Labors Performance was looking for in their logo design

I am looking for a logo for a new strength and conditioning facility I'm opening in Detroit, MI. The name "12 Labors Performance" and idea behind wanting to start the brand is to give everyday athletes who may not be training for specific competitions such as powerlifting, strongman, bodybuilding, etc a series of physical tests ranging across different aspects of exercise to keep training more fun and engaging. I've always found it more motivating when training for something and this will provide that along with a built in system for measuring progress and hopefully a strong community as well!

Sticking with the 12 labors of hercules theme, i've always loved the statue of hercules wearing the lion pelt as a cloak/hood (picture attached) so I would point to that as inspiration, but really excited to see what you come up with!

I also really like what Corrupted Strength down in Texas has done with their logo and branding: https://corruptedstrengthgym.com/

Th… Read more