Anglia Woodfuels logo

This is what Anglia Woodfuels was looking for in their logo design

Anglia Woodfuels is the re-branded identity of Oykel Woodfuels, a company specializing in the sale of high quality woodchip for the biomass industry from responsibly managed woodlands.

The brand needs to convey an efficient smooth business that knows its industry and operates as a business, not a woodland cutting company. Equally not a handy man with a woodchip machine.

The logo should have ‘renewable’ at its core as well as a ‘green, clean and efficient feel to it’. It could contain a tree although others have done this in the industry. It should not convey destructive felling or burning of timber and should avoid a ‘heavy industry’ feel.

It is a competitive market and we are looking to stand out from the competition by bringing a smart, clean and professional brand into the market place.

These are competitors, but we do not feel that any of them have particularly great logos or brand identities. Nonetheless, this is who we compete with:

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