design involving a horse

This is what FURLONG PERFORMANCE was looking for in their logo design

We are a company who custom makes horse tendon boots and saddle blankets for equestrian sports. These sports include western pleasure, cutting and reining, dressage, eventing, showjumping, endurance riding, polo and polocrosse and racing. Our website is www.furlongperformance.com.au. We have the logo as a galloping horse with jockey on board. This seems to alienate the other sports a bit. The logo needs to be as neutral as possible to appeal to all horse sports and not put potential customers off as they feel its not for them because the logo seems to portray a different sport to theirs. Horse heads are popular but there are a lot of them involving horse businesses. It doesn't even have to be a picture as long as it is striking, fun and classy. If that is at all possible!! Read more