Pastures Moo Logo Design

This is what Pastures Moo - The lean book company was looking for in their logo design

We need a logo design for a new company called Pastures Moo, the lean book company, based in England. We're an ebook publishing company who's simple business plan and vision is "Everyone has a book inside them".

We want to inspire people to write books. Our service lets people vote for the books they'd like to read to help encourage the best ideas to happen. We're adapting the service so authors are guided forward using lean start up methodologies.

We want to help people get their creations out there fast so they can learn from the feedback they receive and either re-publish their book or try something new.

We'd like to see designs that consider clean typography combined with a graphical element that could be used as a mark on the back cover of user published books. Please avoid cartoon styles.

Ideally the logo will span horizontally rather than vertically and allow for adaptation to a square format (possibly just using the graphical element… Read more