Bottle label - mead

This is what a business in New Zealand was looking for in their label design

We need a bottle label (logo) design for a new mead product as part of our Laughing Bones Brewing Co. brand. There are two parts to this project. We need a logo design for the mead product which is placed on the front of a bottle wrap that has additional information on the back of the label.

Laughing Bones Brewing Co. is a New Zealand craft beer brand that is expanding its product range to a new mead product.

Mead is an ancient honey based alcoholic beverage ranging between beer and wine. Mead has many different sub-styles. Our strategy is to position mead primarily to the beer drinkers.

Note: Most meads in New Zealand today are packaged and promoted as a “honey wine”. We want to break away from this positioning. We will be using bottles that are much more in tune with the beer industry.

Label dimensions: Approximately 80mm high and 150mm wide for the entire label which wraps around the bottle. The main graphic that will be visible on the front is … Read more