• S$200

• 92 designs

• 24 designers

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Logo Design Brief

The name of the company is Attribute Data, or Attribute in short for easy calling.
The word Attribute has a wonderful meaning that summarizes the essence/ quality or character of the subject, in this case, data. It also means to give or to credit something for things that happen.
http://en.m.wikipedia.org/wiki/Attribute It has many other interpretions of the meaning depending on what topic it is applied to.

I would like the name to represent my future data analysis and recommendations to be succinct, to the point and a precise understanding of my clients' business and customers so that they can take actionable steps to improve area that we have identified as opportunities. Helping them put in place data strategies and analysis that would give them understanding of the attributes of their customers/site visitors, the attributes of the content/products their customers interact with, that will drive recommendations for business optimising decisions/actions on their digital properties/business process.

Company will focus on web analytics data and content targeting on sites.
Tools such as Adobe analytics, Adobe Target, Google analytics, Optimizely, Clicktale, Compete.com, Quantcast, Tableau, R / R Studio, MS Excel are what I work very closely with.

Website still not up yet but the domain will be attributedata.com

Feel: elegant, modern/ contemporary, professional, exclusivity
Tone: clean, witty, meaningful but not techie or gamey
Color: cool colors - shades of blue dark or light, teal, solid colors preferred
Backgrounds: versions against white, and black
Application/ Use: for website, name cards, stationery, email sign off

There is a previous version of the logo done by by another designer but I shall not have it put up. So let your creative juices flow.

Thanks
P.s. This brief is updated on 16 Feb.

Target Market(s)

Business to Business. CMOs, Marketing Directors, Analytics Directors, eCommerce Directors, Advertising Agencies, Media Agencies to use my company's data and analytics services

Industry/Entity Type

Advertising

Logo Text

Attribute Data

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Logo styles of interest

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• logo that is meaningful.. For example data is multi dimensional.. Thus having a simple 3 dimensional image might work.
• the logo image uploaded of Attribute Data was one previous attempt. it is clean, simple and somewhat meaningful. however the image was not original and the graph was trending downwards.
• Other attached inspirations that I really like are from Frac Center, Dimense, Upp and Trident.

Nice to have

• Possible Images: open to suggestions, here are some boring images I have to throw out to start the ball rolling. Need your help: upward trending graphs, data points, positive symbols, results, target boards, letters etc...

Should not have

• meaning that is derived purely from color - logo might be used in grey scale or black/white so it will be lost.

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Files

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