Chocolate packaging
- Guaranteed
Packaging Design Brief
We sell Handmade luxury Brazilian sweets called Brigadeiro.
The sweets taste amazing and look just as good.
We want packaging to reflect that...
Ideally
Rectangle box for 12 chocolates and 24 chocolates (open to other shapes)
Looks homemade but reflects the artisan look of the chocolates
Half off the box see through, so the chocolates can be seen
Something Bold, makes people look
Inner part of the lid and base something colourful... bright, reflects brazil
We have uploaded our logo as well as some of our products and other packaging we like... we want our packaging to be better.
Maybe even a box where 1 row of 8 / 12 is visible (24 box) and then it slides out of the lid... just a idea.
PLEASE NOTE - The box does not have to use all elements of the logo, and Brazil, can be a little more discreet and reflect handmade / artisan chocolates and not mass produced.
Dimensions for boxes are
24 box measusements
Base - 220x160x30mm
Lid - 226x166x24mm
12 box - Measurements
Base - 160x110x30mm
Lid - 166x116x30mm
Updates
Project Deadline Extended
Reason: Some major changes to the design
Added Friday, January 30, 2015
We have now committed to the project so will 100% be choosing a design and have updated our information and ideas.
Thanks
Added Friday, January 30, 2015
Have made some major edits so theres not so much info!
Added Sunday, February 01, 2015
Target Market(s)
chocolate lovers, people who like unique gifts, homemade
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- We would like the box to be partly open, clear window, simply because you can see chocolates, also maybe something printed on the inside with a Brazilian theme. Above all, it should reflect a homemade, elegant and artisan product.
We even thought about a colourful print in the inner par of the lid.
Want it to be different, so some chocolates on show through a window... or something even more interesting than that
Nice to have
- Different looking, elegant reflects the chocolates image
Should not have
- Not boring not like every other chocolate packaging but definitely not overly colourful, apart from the inside of the lid and base.