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Locally Produced Item Icon
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This customer received 17 icon designs from 7 designers. They chose this icon design from Daniel Benitez as the winning design.
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A$120
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17 designs
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7 designers
Icon Design Brief
We're a clothing label based in Melbourne, Australia. All our items go from concept to completion within a 10km radius of our studio.
We're looking for an icon / symbol / logo sort of thing that illustrates this point.
You can see more about the label here:
www.thisisbento.com
NEW INFORMATION -
Hi everyone, I'd just like to be very clear that this is a ICON, not a logo. As such, it should not include our logo or brand name.
Updates
Project Deadline Extended
Reason: We are extending the deadline as we're not happy with any of the designs that have been submitted so far. We will provide feedback to each designer that has submitted a design to date.
Added Tuesday, May 10, 2011
Target Market(s)
Our market is over 30s women. Our clothing is about simple, effortless style. Minimalistic and clean.
Industry/Entity Type
Clothing
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- If you use colours, ensure the logo is still going to work in black and white.
We'll be printing it, so you can go crazy on the metallics / debossed / whatever front.
The style of the icon must reinforce our brand. Whilst we do not have formal guidelines to follow, you can see what we're working towards by looking at our website - www.thisisbento.com
Should not have
- In the future, our kilometre radius may expand - say, from 10km to 12km.
Likewise, when we (hopefully, one day!) get into the US market for example, we'll have to measure the radius in miles.
The icon should not use any number or measurement that cannot be altered down the track.