• €120

• 8 designs

• 2 designers

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Logo Design Brief

I started my own lifestyle blog this year. I write there about everything I personally like in my life: travel, beauty, cooking, books, movies, you name it. I am 34 years old and the readers I am addressing are between 25 and 45 years old, mostly European (I am based in Switzerland) and academics.
It is only a hobby of mine, so nothing commercial. Therefore, I cannot spend too much money on the header, but I still want it to look pretty and cool so that my readers feel appealed. The header should plaster a smile at their face.
I have an exact idea of how the header should look. I have a yellow Fiat 500 and I'm quite famous for it because it is such a distinctive little car. I picture my blog header as me in the car, on the search for pretty things. Those things fall off the car. I made a sketch of how I picture my logo: one overview and one detail. I have light brown hair and in the sketch I have a ponytail and wear sunglasses. The things that fall off the car could be: a lipstick, a shopping bag, a cupcake, a perfume bottle. Whatever. I also drew a little Eiffel tower because I really like Paris. I picture the title of the blog (the roaring prettiness) in lower cases and about 2/3 of the length, and the sketch about 1/3 of the length of the screen. I'm open on font of the logo title. If the font color could take up the colors of the web design?

My blog: www.theroaringprettiness.com

Target Market(s)

women between 25 and 45; mostly European (I am based in Switzerland, working for an international company), mostly academic, who like the same stuff as I do (midrange to upmarket beauty products, travel, etc.), but who don't take the time to search for it themselves and like to get my ideas

Appealing designs would be from www.lovemimi.it or from www.mylittleparis.com

Industry/Entity Type

Shopping

Logo Text

the roaring prettiness

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• I only need the header for my blog. I already have the web design. My blog is done on wordpress and the header would need to be wordpress compatible, so I can upload it there.
• Header should look sophisticated. I very much like the designs from www.lovemimi.it or from www.mylittleparis.com
• The background should be in white like the rest of blog

Should not have

• Not too colorful, not too lively
• I very much like the designs from www.lovemimi.it or from www.mylittleparis.com

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Files

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