Engineering consulting group needs a brand name and logo
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Hi,
I'm interested in this project. To decide the name I need to get more insight of your firm. Does it need to reflect medical products and will you developing only medical related products and apps?
Thanks for the message. I don''t want it to reflect medical products. Our background has been mostly healthcare related (for example, fitness trackers or blood pressure app loggers), but we are really trying to branch out into other product (and apps) development (such as mobile games). We have some of our own products that we have dreamed up ourselves, but do mainly consulting to other companies who may lack expertise in developing products. Does this make sense? Let me know if you have any more questions.
Hello,
Im very interested in your project. In order for us (Me & You) to collectively brainstorm a name I need to ask you a few questions that I think will help us to create something memorable for your brand.
1.) What is your Brand positioning strategy in 3 words?
2.) Based on the above answer, please supply 3 keywords that are memorable to you
and that u think could compliment or describe the above 3 words?
3.) Do these words make good sense for a business name?
4.) Is the name easy to remember, will clients get it?
5.) If the names quirky and not something that easy to remember will you be marketing the brand name aggressively?
6.) Would the name be visually appealing?
7.) Have you conducted a proper trademark search, web domain search etc.
8.) What colours would you like for your logo (Think of the 3 names and the 3 keywords you listed now name the thought in 3 colours)?
9.) What kind of fonts do you like? (Serif - Sans Serif - Cursive - Modern - Block - Rounded)
10.) Name 3 of your competitors?
Based on your feedback ill also perform the exercise and see what common element could stand out. Ill try to deliver your thought process while complimenting it with mine.
Lets chat soon.
Hi IKoNix, Thanks for the message. 1) Problem and Solution Positioning 2) Innovation, smart, ideas, clever, creative, engineering, technology. A combination of these words would work in a business name. What about "Smart Technology Studio", or "Innovative Tech Solutions". 3) Yes, but the words might be overused a lot already. 4) Yes, but will need to sure it has the words engineering, technology or similar so that clients will know what we do. 5) It isn''t that Quirky. It could be shortened to be more memorable, such as STStudio 7) Done a brief look, but would like a shorter domain name which is easier to type 8) Not sure, suggest something. Don''t want it too colourful. 9) Not sure. 10) http://www.infact.co.nz/ http://www.beca.co.nz/ http://www.blender.net.nz/ Let me know what you think and we can brainstorm some more. Thanks
Hi IKoNix, Thanks for the message. 1) Problem and Solution Positioning 2) Innovation, smart, ideas, clever, creative, engineering, technology. A combination of these words would work in a business name. What about "Smart Technology Studio", or "Innovative Tech Solutions". 3) Yes, but the words might be overused a lot already. 4) Yes, but will need to sure it has the words engineering, technology or similar so that clients will know what we do. 5) It isn''''t that Quirky. It could be shortened to be more memorable, such as STStudio 7) Done a brief look, but would like a shorter domain name which is easier to type 8) Not sure, suggest something. Don''''t want it too colourful. 9) Not sure. 10) http://www.infact.co.nz/ http://www.beca.co.nz/ http://www.blender.net.nz/ Let me know what you think and we can brainstorm some more. Thanks
Sorry, hope that isn''t too difficult to read. I don''t know how to do new lines in comments in this stupid website.
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