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Branding needed for online one to one professional mentoring and coaching business
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This customer received 46 logo designs from 12 designers. They chose this logo design from baze30 as the winning design.
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£180
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46 designs
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12 designers
Logo Design Brief
We need a logo design (and accompanying website graphics) for a business being launched providing online professional coaching and mentoring.
Aim is on personal development, to identify tools and strategies for increasing success at work, either as an employee or manager. Content via self reading/study materials or one to one custom support.
Logo should communicate less "teaching" but more "enabling". It's not any agony aunt service but someone that empowers visitors to take action after getting a mentor's point of view or experience in consideration.
Updates
Project Deadline Extended
Reason: There are a couple of nice designs offered but with none that completely meet the brief. Please have a look at the included attachment with ideas. The key concepts I want to put across are: achieving your goals together, someone available to help make complex scenarios clear, use other's experience to your benefit.
Added Monday, January 19, 2015
Target Market(s)
Adults of working age, either changing jobs or in employment already.
New or inexperienced managers, or employees in a new company/role.
Small and medium size companies, most likely office based.
Small business owners.
Industry/Entity Type
Business
Logo Text
My Work Mentor
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- Logo may be used in the future for counselling / psychotherapy services, so the personal element would be nice to have
Should not have
- Should not infer teaching, or telling people what to do, but instead empowerment, self thinking and action oriented