The English Connection
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This customer received 65 logo designs from 27 designers. They chose this logo design from Blake Zachary as the winning design.
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We want a simple, flat logo for The English Connection. We would prefer a modern, clean, minimal style. One that is easily printable on shirts, embroidery, etc.
Two possible directions for this logo:
Single Color. Can incorporate a negative space design.
Multi-color: If it incorporates a subtle use of US Flag style, that is fine. The logo still needs to work as a single-color even if multi-color is used. No more than three colors, please.
Domain for hosting will be "englishconnection.org". Therefore, the words "English Connection" are the most important words. "the" is more of a side-note, but we would like it to be there if possible and if it is not distracting.
Attached are the old logo, and also dirty idea from the director--which is not necessarily what is desired, just an idea.
Updates
Project Deadline Extended
Reason: We're currently working abroad in Latin America, and may need a few extra days to finish narrowing it down. Thanks to everyone for some great submissions!
Added Saturday, January 17, 2015
Project Deadline Extended
Reason: Approval process has been sent to the board, so we are still making our decisions.
Added Tuesday, January 27, 2015
Target Market(s)
Donors, as this is a 501c3 nonprofit organization. They use english lessons to help with education in areas with social and economic hardships.
Industry/Entity Type
Embroidery
Logo Text
The English Connection
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Simple and clean.
Nice to have
- Clever and subtle presentation is always nice. Photographs will be prominent in future designs, so the logo is more of an identifier.
Should not have
- Nothing cheesy. :-)