• €180

• 52 designs

• 8 designers

---

Graphic Design Brief

We sell organic wines in our store in Paris. When our clients come in the store and buy wines we put the bottle of wine in a plane kraft paper shopping bag.
We'd like now to personalize those shopping bags with our logo of course, but at the same time to give a real personality to those shopping bag, so people who see it might eventually become curious about our store and end up coming in it...

What you have to know : our company is a new start-up and so far the only material we have which include graphic design are our logo and our business cards (I did upload them on this website). This means that for us the way the bag will be design will give us a direction to follow for the print to come. For example if the bag are really "avant-garde" style, black and red, when we will do the stationary or the folders (with you maybe..) we won't do a very different style which would be for example green and yellow but will stick the "avant-garde" style, black and red (for example),... So doing those bags is also imagining what will be our corporate identity !

Target Market(s)

between age 25 and 60 , well educated, god revenues, but accepting altrernative modes of living (like organic, environment friendly, clean energy etc.

Industry/Entity Type

Graphic Design

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• The name of the company : meilleursvinsbio.com
  Our baseline : la vraie nature du vin
  
  Our address : 183 rue Legendre - 75017 Paris - Tél. : 01 80 89 80 20
  
  the phrase : Ouvert tous les jours jusque 22H *
  
  * sauf le dimanche : 10h -14h (this in small)
  
  All this text should be arrange and spreaded on different part of the bag in a way people do not feel it is a lot to read.
  
  A good work and creativity in the use of a nice typeface would be appreciate

Nice to have

• I was thinking to ad a shape of a bottle (light and only suggested) ... why ?
  Because our logo I like it, but the first image which come often to the public mind is to say : "it is a flower". If we say "it is also a glass of wine" ...they think at it and they finally say that yes it does also look like a glass of wine... but this isn't a spontaneous answer. So I feel important that the fact we sell wine ( I didn't say "the fact that we sell organic wine") has to be immediate for the people who look at the bag. And maybe adding or suggesting a modern, light and styled bottle of wine on the bag will help people understand that we indeed sell wine ? That just an idea of me, not a special request. So do as you think it is the best.

Should not have

• should not be to organic oriented as even if our name is "meilleursvinsbio.com" (which means "best organic wines") our clients clearly come more from the wine area than the organic area...
  
  Should not find the inspiration on our website, since this website is an old one and we are completely renewing it...

---

Files

Download all files - 2.0 MB