• A$160

• 29 designs

• 8 designers

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Logo Design Brief

We need a logo for a new, global, internal newsletter for a company based in Germany. We design and engineer a range of bespoke solutions for emergency services and government companies. The final design should communicate design, engineering, simplicity and elegance.

Target Market(s)

The main audience is internal colleagues, many of whom are German engineers and project managers. The company is www.draeger.com

Industry/Entity Type

Government

Logo Text

es.news

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Logo styles of interest

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Font styles to use

Other font styles liked:

• given that we are aiming for a 'technical, design' feel please choose a suitable font

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• The words 'es.news' should be used - the 'play' on the '.' is that technical engineering drawings and files all have a '.something.' format. Therefore, es [engineered solutions] is mentioned and 'news' is mentioned but in a format that plays with a familiar file type.
  
  An example of this (kind of) is at http://ohsheglows.com where there is an element of 'design/drawing' feeling to the name. We like this idea - the colours are a bit soft in their example (different industry).