Crafty Fox Fabrics - Logo

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This customer received 134 logo designs from 41 designers. They chose this logo design from Bri Williams-Powell as the winning design.
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Logo Design Brief
We are opening an on-line retail store for designer fabrics used mainly in modern quilting. Our company name is "Crafty Fox Fabrics" and will soon be located at craftyfoxfabrics.com (site currently under development...hence we need a good logo). The website is planned to be simple, clean and up-to-date on a white background (similar to www.etsy.com). The name is a play on words, crafty being the type of clients we attract. We would like the logo to be simple and cute, with a cute happy little fox as the main focus and include our company name. We would like to see an option with and with out ".com" in it (not sure which we want).
Our clientele are largely female, 20-50 years of age and generally creative. The use of color is very important for us, as our colors define our online 'personality'. We would like to avoid any washed out, muddy, pastel, or dark type colors. We are looking for cheerful colors along the lines of scarlet, aquas, tangerine, lemon, lime etc...and of course fox red. Our little fox logo should embody all the joy and comfort that these clients feel when they are in their creative 'happy place'. Our little fox doesn't need to have any teeth or other 'scary' fox traits.
Target Market(s)
Female, age 20-50 years, homemaker, creative, into designing and making things, interested in designer items and name brand products. Most live in the US and Canada, but also Europe & Australia (English speaking).
Industry/Entity Type
Retail
Logo Text
Crafty Fox Fabrics
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Character Logo
Logo with illustration or character


Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- cute illustration of a fox. "Crafty Fox Fabrics" using cute, simple new or unique fonts
Nice to have
- An option with ".com" and with out. Some different font options. Possibly differentiate the word "fabrics" from "Crafty Fox". Possibly integrate some stitching or quilting themes (not mandatory).
Should not have
- scary fox, with teeth or fangs. scary eyes, bristled fur ect. Dark colors or background, standard/common fonts