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Web Design Brief

We are changing the project requirements because we did not get desired design. Here are the new requirements.

We sell machinery used to compact recyclable materials into neat and tidy bales. We also sell accessories and consumables related this equipment.

Our existing website is:
http://www.sinobaler.com

Our company name is 'NIngbo Sinobaler Machinery co. LTD' and we only need 1 page designed creatively. The homepage should introduce our company and what we do, as well as direct them to search or browse our balers and baler related products. It should also exude a sense of credibility, confidence and success.

Important Notes:
Links to the logo files:
- Adobe Illustrator format: http://www.sinobaler.com/assets/Sinobaler.ai
- Corel Draw format: http://www.sinobaler.com/assets/Sinobaler.cdr

Links to the Sinobaler proprietary font:
- Adobe Illustrator format: http://www.sinobaler.com/assets/Sinobaler-font.ai
- Corel Draw format: http://www.sinobaler.com/assets/Sinobaler-font.cdr

Our marketing photos can be downloaded here: http://bit.ly/XFZeU1
You can see an example of the homepage on http://www.sinobaler.com/home-test/
Proprietary images are available here: http://www.flickr.com/photos/92662354@N04/

It is important that the user should be able to access his needed baler either by type (vertical/horizontal baler) or applications straight from the homepage.

Important:
one general comment which I should have brought up from the beginning is that google analytics shows that most clients go about doing their business on our site by clicking on baler types, vertical balers, horizontal balers, and waste applications. They either want to see the whole product range first, or they already set on a manual or vertical baler, or they have no idea and thus prefer to browse the waste applications to pin down the type of waste they have have that needs to be baled. It would be good to have all of our balers and applications listed in the home page. This is one way to do it but by no means is it the right way:

http://www.sinobaler.com/home-test/

Info Icon
Updates

Project Budget has been increased. Looking for more creative work.
Added Monday, January 28, 2013

Currently 29 designs are submitted and I did not like any design. So please submit your new entries and I will select the winner from the new entries. The new entries will be considered from Entry # 30. Thanks
Added Tuesday, January 29, 2013

Please use these things in your design:

1) partners logos
2) "2 Year Warranty *Terms & Conditions apply" mark
3) A testimonial adjacent to a satisfied clients picture
4) Possibility to add a "Importing From China, as easy as 123" link, FAQ...

These are the type of marketing pitches that can make the difference for us in the long run

Added Wednesday, January 30, 2013

Except few designs I did not get high quality and creative designs. Please design some layouts based on WEB 2.0


Added Friday, February 01, 2013

Please note that it is always nice to see designs that take bold moves and get creative with the positioning of the content. Alot of our competition uses very fancy technology not realizing that it penalizes them in markets where the internet is slow and the browsers date back ! In the end we will most likely go for the design that proves to be the most creative (fresh and outside the box) while grasping the spirit of our business and customer reach model.
Added Friday, February 01, 2013

Project Deadline Extended
Reason: Got some good designs but not all my requirements are fulfilled as mentioned in the brief. I will update designers by giving them more detailed feedback
Added Sunday, February 03, 2013

Project Deadline Extended
Reason: Some designers are working
Added Friday, February 08, 2013

Target Market(s)

Industrial

Industry/Entity Type

Marketing


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • The logo and machine colors should be used for the color scheme. It must appeal to an international and eclectic market of recyclers, traders and small businesses. Other than that it should look and feel authentic.
Nice to have
  • N/A
Should not have
  • N/A

Files
PSD