carbuddies
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This customer received 48 logo designs from 21 designers. They chose this logo design from MrBranding as the winning design.
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Logo Design Brief
We need a logo for a product to help Car Pooling/Sharing with friends. The logo needs to project people being happy by using car pooling product. The logo would be shown in web and mobile and should be simple and scalable. The colour should give a notion of safety, and I read someplace that bluish tones work well for that ( eg- facebook blue ). The logo should radiate a brand which can be fun, trusted and friendly.I would ideally like to have an image and lettering on it is not really mandatory. I may be naive here, but single colored logo is preferred.
Target Market(s)
1.) Age : 20-35
2.) White collar jobs
3.) Active on social media ( facebook, twitter ).
4.) Have smartphone
Industry/Entity Type
Safety
Logo Text
YinC
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The logo should be scalable on both mobile and desktop.
Nice to have
- 1.) Simple design, aesthetic. The logo should look good when splashed on with a white background.
- 2.) I am having idea of having an image of car with happy people of something representing that.
Should not have
- 1.) Not complicated