Nationwide Call Reassurance Business Needs a Logo

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This customer received 80 logo designs from 37 designers. They chose this logo design from Shreyas Arts as the winning design.
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Logo Design Brief
We need a logo for a start up company. Our customers located throughout the US. Our service is to provide an automated out bound calling service to anyone who needs to be called on a regular basis to check on their well being, or as a reminder service. Our primary customer will be parents of school age children, and "Baby Boomers" who are caring for their elderly parents. The service is designed to provide the customer with the peace of mind of knowing that everything is OK.
The logo should convey a sense of friendliness and loving. It should be upbeat, fresh and look smart. It should also communicate that the customer can rely on us to check up on their loved one.
The "bright" in ourbrightlink is to highlight the idea of being smart, or a good idea. The name and Logo should tell the viewer that this is a company that can connect my family and me in a very smart way.
I am open to any ideas. The logo can be abstract, or played off the name itself.
I also want a favicon to go go with it.
Updates
I just want to clarify the name of the company. The full and correct name is "OurBrightLink.com"
Added Tuesday, November 18, 2014
Target Market(s)
Adults (mostly women) who look after aging parents or relatives. Also, mothers of school age children
Industry/Entity Type
School
Logo Text
OurBrightLink.com Staying in touch just got a lot a lot easier
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)



Wordmark Logo
Word or name based logo (text only)


Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The logo should convey a sense of caring and loving.It should be upbeat and fresh. It should also communicate that the customer can rely on us to check up on their loved one.
Nice to have
- We need a logo for a start up company. Our customers located throughout the US. Our service is to provide an automated out bound calling service to anyone who needs to be called on a regular basis to check on their well being, or as a reminder service. Our primary customer will be parents of school age children, and "Baby Boomers" who are caring for their elderly parents. The service is designed to provide the customer with the peace of mind of knowing that everything is OK.
Should not have
- block lettering