US Based Insurance Agency/Broker Needs a Logo Design
 
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This customer received 195 logo designs from 71 designers. They chose this logo design from Kristijan Trajchev as the winning design.
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Logo Design Brief
Need a logo design for an established professional firm that sells complex personal, commercial and industrial insurance. We sell based on a consultative basis and review many options for our clients insurance needs. Make recommendations in a consultative manner. We would like to limit the design to three colors, maybe four if necessary. We would like to incorporate red and grey into the design. Red has been our primary color for branding. It is OK for the design to be modern, but we want to portray professionalism and don't want it to be too playful or whimsical. Some ideas of what it could communicate are; security, protection, commitment, solutions, problem solving, risk transfer, relationships & trust.
Updates
                                                        We have changed the name of the company and are looking for new submissions. The project is now Committed so we look forward to your new designs.
 Added Thursday, January 22, 2015
                                                    
Target Market(s)
Adults based in western civilization aged 30 to 60 that have a high net worth
Industry/Entity Type
Industrial
Logo Text
Iron Mountain Insurance
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
 
                                         
                                         
                                    Pictorial/Combination Logo
A real-world object (optional text)
 
                                         
                                         
                                    Abstract Logo
Conceptual / symbolic (optional text)
 
                                         
                                         
                                    Wordmark Logo
Word or name based logo (text only)
 
                                         
                                    Lettermark Logo
Acronym or letter based logo (text only)
 
                                         
                                         
                                    Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Must have the letters "imi" or "IMI" (upper or lowercase) in the logo design, which stands for Iron Mountain Insurance OR something symbolic of the name. Must have a rich red (not bright red) and gray as two of the colors preferrably. Some color ideas or options are below.