Modern Logo for HiTech Safety Displays
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This customer received 124 logo designs from 38 designers. They chose this logo design from Ben Naveed as the winning design.
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Logo Design Brief
We need a logo that looks high tech. Our company name is HiTech Safety Displays. As an example, we build and sell displays that simulate high voltage hazards. They are used at schools and community events to provide awareness of high voltage safety hazards that exist wherever there is overhead or underground power lines. One of our models is remote control, has sound effects and simulated electric arc effects with 12 demonstrations of various high voltage hazards. The models have 1/32 scale people and machinery that move with servos to demonstrate various high voltage hazard such as a tractor that lifts its hay fork and touches an overhead line. These displays are the most advanced ever built and use patent pending arc simulation technology that we developed.
We would like to consider the logo to be blue and silver. Green and orange are options. The word "HiTech" should be emphasized. The logo needs to be able to be on a dark or light background. We are flexible to any design and colors but feel a chrome or glistening effect would help.
We wanted to add that we need to develop a website to profile the products. The product line will be small and consist of only 4 displays and props at this time. we are saying this because the logo will need to be used on our website and perhaps that may impact the design.
Updates
We made some small revisions to describe what we we are looking for and added a couple of pictures of sample logos from the internet that we found appealing. Simple fonts are good. We like blue and silver or chrome and some shading to make the text and/or symbol interesting. Try lower case "safety displays" as an option. Is there a way to make a simple that appears to have an electric arc or vivid glow within it? Prefer horizontal layout rather than vertical. Therefore a symbol to the left is proffered or behind or around the text but not on top. On top may work, but should not be too high. Thank you everyone.
Added Saturday, November 01, 2014
We have received some submissions with completely different concepts, some of which have 3D symbols/graphics. We could have never thought of some of these and are open to any ideas. We are open to not necessarily having "HiTech" being emphasized more than "safety displays". We are really impressed with the creativity of many of you, and like I said, we are now open to anything. Thanks.
Added Sunday, November 02, 2014
Target Market(s)
The market is electric utility companies for their safety programs. Other customers are safety consultants for electricity and natural gas. These displays are normally demonstrated to children.
Industry/Entity Type
Events
Logo Text
HiTech Safety Displays
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Font styles to use
Other font styles liked:
- open to any modern font
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- We are open to any concept.
Nice to have
- "HiTech" should be emphasized.