Postcard Design
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This customer received 48 postcard designs from 8 designers. They chose this postcard design from Savitra as the winning design.
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Postcard Design Brief
Company Name--fitness collective
120 Union Street
Brooklyn New York11231
347-916-0535
www.fitnesscollectives. com
We are a boutique personal fitness company in a exclusive neighnorhood in Brooklyn New York. We specialize in personal training and innovate new fitness classes such as Cross-Training CXT and Tabata.
We want our brand to be high-end but open to all. Laid-back but experts in the field of fitness. Innovative and flexible. Proffessional, friendly and inspiring.
Personal attention for our clients is a must as well as making sure they succeed. 87% of our clients reach their goals.
Colors should be bright but sophisticated with a little aggression but not intimidation.
Updates
Company Name-And contact info has been updated on the brief
Added Wednesday, October 29, 2014
I posted a logo. And the colors on the website have changed. If you could incorporate the website color scheme that would be helpful. If for whatever reason the logo is not here I will try to upload again.
Added Thursday, October 30, 2014
Change the contact info:
www.fitnesscollectives.com
You tube: Clavel and the Fitness Collective
Email: Fitnesscollectives@gmail.com
Verbiage changes:
'The only boutique personal fitness studio in Brooklyn. Featuring uniquely proprietary classes CXT, Cross Training and now Tabata."
Verbiage Additions
Safe for moms, dads and we offer enhanced childcare with certified child care development teachers with our partner studios.
Classes start at $15
Added Thursday, October 30, 2014
Please Add : Use this postcard to receive 10% any service
Added Thursday, October 30, 2014
Hi, I could not upload the logo. However they said that our Logo should be uploaded now as I sent it to them manually.
Added Friday, October 31, 2014
Target Market(s)
30-40 year old women and new moms looking to do cross fit and personal training. Income 80-85K.
Industry/Entity Type
Boutique
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Highlight Tabata and the excellence of the classes.Tag lines- Increase calorie burn by 20%. Increase muscle tone by 25%.Increase metabolism by 25%. Classes only available by appointment. 30mins or 1 hour.
Nice to have
- Attractive and fit young people having fun. Personal training.
Should not have
- Overly sexual fitness models.