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Wash Heroes - Pressure washing company - Corporate mascot
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This customer received 17 mascot designs from 14 designers. They chose this mascot design from DZenhar Studio as the winning design.
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US$130
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17 designs
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14 designers
Mascot Design Brief
This is a startup pressure washing business. We need both a logo and an illustration to go with it.
We want a super-hero mascot that is both appealing to children (since most of our clients are moms) and still professional enough to work with our commercial clients.
A super-hero with a "w" in the chest, similar to superman is what we're initially thinking. It would be great if we could play down the superhero portion on his pants, so that it more closely resembles a muscle-bound worker, with superhero powers (some of our workers actually wear muck boots, which might be a funny detail for a superhero). That ties our operators together with the image, by using similar designs on their clothing.
This mascot will be on corporate vans, business cards, flyers, etc.
We would like to use bright, friendly colors... and we're not afraid to do something extremely bold. Most of our workers already use bright green shirts.
We will also take the logo on this mascot's chest and make it our corporate logo.
If you nail the mascot, we'd be interested in letting you also make a full corporate package as well. Logos, business cards, brochures, and numerous small print jobs within the first month!
Looking for a partner that can work with us in the future, since we have a lot of additional needs.
Updates
Thank you to everyone who submitted a design to the Wash Heroes project.
We will be polling the owners over the weekend and will make a decision by early next week.
You are all so very talented, it will be a very tough decision.
We appreciate your hard work!
Micah B
Added Thursday, October 09, 2014
Target Market(s)
50% of our customers are moms who call in and see our truck.
The other 50% are commercial institutions like hospitals, restaurants, and retail stores.
Industry/Entity Type
Business
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- Playful, but professional.
We may silkscreen a cape on the back of our workers shirts...
We are not settled on any colors yet, so the artist can take their liberty.
Should not have
- Do NOT use purple. Our main competitor is WindowGenie.com, which is purple.