New, fresh, different Business Consultancy needs a unique, clever logo
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This customer received 96 logo designs from 33 designers. They chose this logo design from Creative Gujju as the winning design.
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Logo Design Brief
Intentio!! It's like a magic word!
We need a logo for this disruptive Business Consultancy based in New Zealand. Most business consultants only look at the numbers but we are different - we want to shake things up, we think outside the box and bring an innovative approach to helping businesses do better.We help businesses work smarter and grow faster.
We work with companies to help them innovate, reduce costs and leverage talent so they can be sustainable and enjoy success in the long term.
The world of work is changing.
We support Results Only Work Environments - a talent management strategy that allows workers to set their own schedule and work from anywhere provided the work gets done. We support initiatives that promote health, & allow office workers to get up and move, like the walking/treadmill computer desk. Death to the cubicle!!
Official company name is 'Intentio NZ Ltd'
Intentio is latin for design - inspired by Design Thinking. Could possibly play with the two I's, two Ts and two Ns... or play on the way they could join together to form 'Intentions' (with a Z). We like clean simple design - lots of white and like tiffany blue, or lime green ... used cleverly grey can also work well.
Final design should be modern, hip, funky, & yet communicate success & confidence but be accessible to all types of people from small to medium enterprise owners, to large corporates.
Target Market(s)
Small to medium enterprise owners. Business owner/operators. SOme corporates also.
Industry/Entity Type
Business
Logo Text
Intentio
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Modern simple feel.
Nice to have
- Open to your ideas.
- could
Should not have
- Don't like red or yellow - like McD's. Prefer more sophisitcated look but not all scrolly and italics and poncy looking, just modern, neat and simple.