The Punting Pros, a sports betting tips provider needs a new logo!

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This customer received 61 logo designs from 11 designers. They chose this logo design from Royal Group as the winning design.
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Logo Design Brief
We need a new logo design for an Australian based sports betting tips provided called "The Punting Pros".
Our sports betting tips are based on mathematical analysis, and we have worked to position our business to be likened to a financial investment, such as a fund. We encourage subscribers to follow our betting strategy to build their bank roll over time, and we are not trying to make people a "quick buck". We accurately track the financial performance of our tips, and would like our logo to be more likened to a financial services provider, rather than a sporty logo (for example, with a football included).
In summary, the key features we would like to see in our logo are:
- Sophisticated design (like a financial services provider)
- Simple, using either the acronym "TPP", or the business name "The Punting Pros"
- Preferably in keeping with our current colour scheme, of gun metal grey/black, and green (please see www.thepuntingpros.com for an example of the common green we are referring to, and also to get a feel for the website).
We have included our current logo, which we designed our self (amateur, we know). We figured now the business is growing it is time for an upgrade!
Furthermore, we have included a few hedge fund logos we like, to assist you in seeing what we are after.
Target Market(s)
Sports bettors willing to invest in our subscription service
Industry/Entity Type
Betting
Logo Text
"TPP" or "The Punting Pros" as described above
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Lettermark Logo
Acronym or letter based logo (text only)



Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Either "TPP" or "The Punting Pros"
Nice to have
- Concept of growth, as seen in Kurtosys, Hedge Solutions and NV Energy's logos
Should not have
- Any sports balls, equipment