Unique 38 Year Retirement Sale Card

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This customer received 5 postcard designs from 4 designers. They chose this postcard design from Dbmay as the winning design.
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We need an oversized card design for a retirement sale at a clothing retailer. Attached is the version they have used for the last two years. The design requirement is for "Retirement" look. The deliverable is an In Design file(.idml), 2 pages(front and back), 8.5 x 11(279mmx215mm) with the design elements placed. We will then fill in the specific details to finish the project.
We discussed some options with the client an avid yachtsman and tennis player. He did not like the usual blue water, beach or tennis court saying that he did not want to "flaunt it" to his customers that will still be working. Certainly, an old school guy.
He has also been very active in the community, starting a scholarship fund for the local high school, contributing to many charities and voted Business Person of the Year in the local chamber. It would be nice to somehow incorporate his community service into the design.
I am available to discuss, 203-515-1454, USA, EST 0800-1800
Thank you in advance for your consideration.
Industry/Entity Type
Graphic Design