• A$350

• 52 designs

• 20 designers

---

Logo Design Brief

We need a logo design for a company that installs custom audio visual systems, home theatre, home automation and computer networking.

called "MS Tech WA" - located in Australia.

the image will be used as logo on vehicles, shirts, business cards, website and company stationary.

needs to convey ideas of modern thinking, technologically advanced, customisable choices.

Target Market(s)

modern thinking middle to hi end home builders, hotels, home theatre owners.

Industry/Entity Type

Computer

Logo Text

MS Tech WA

---

Logo styles of interest

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• simple iconic design
  
  edgy, interesting, quirky
  modern
  

Nice to have

• i like the idea of a robot, but open to other ideas.
  prefer defined bold lines, not thin scratchy uncertain lines. to elaborate i wish the design to have certain defined shape, not where it looks like lots of lines have been drawn to create a rough sort of shape
  ie the design this link is good (without the swirls)
  http://modish.typepad.com/photos/uncategorized/2007/12/10/raygun.jpg
  
  
  http://2.bp.blogspot.com/_9Lo3nvBGN7Y/TO9FnyFg7AI/AAAAAAAAAJw/mx2gXnqaXUs/s1600/Dreamstone-Hedron-Sketch2.jpg
  is not good
  
  possibly street art style
  
  2d style or sillhouete
  
  black and white with just a few colours - orange and/or blue.
  
  I want the design to be edgy, modern, a bit funky, possibly a bit dark but not evil or scary - google "Bad Robot" as a just acceptable level of darkness to the style.
  
  font "Sansation" lower case is used for supporting text on other advertising, dont want "sansation" font for logo. would like some unique text for logo.
  
  Our work involves running a lot of cabling, so if there is a way to incorporate cables, HDMI leads or RCA leads is good, but not essential.

Should not have

• extensive 3d shading
  dont want " Fiber Optic Geek" cartoon style.
  dont want the design to have big cheesy smile
  no unreadable tag "train graffiti" style.