New logo for VPNZ

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Contest winning design

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This customer received 112 logo designs from 23 designers. They chose this logo design from Artisy as the winning design.

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Logo Design Brief

At VPNZ we sell vacuum pumps and blowers that move air under pressure. We have a current logo, attached, which is good but you will be able to do better. We are okay with the the current colours but the font and layout could be improved. An issue with the current logo is that because of the layout it can only be used on the Left of a page. The swirly lines are meant to show the flow the air but you may have a better way of representing this. The circle is the engineering symbol for a vacuum pump, but because it is twisted around nobody spots this. The design should communicate air flow, power, modern and dynamic.
New addition: We have decided on our tag line to go with the logo and if this could be incorporated into the design it would be ideal. The tag line will be '+- air' with the plus sign on top of the minus sign. We are unsure whether to have a capital A or all lower case. The Font should not be in italics and it can be Black or graded Black.

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Updates

Project Deadline Extended
Reason: Deadline extended because our office is closed over the weekend
Added Thursday, September 04, 2014

Project Deadline Extended
Reason: We are very close to a final decision
Added Monday, September 08, 2014

Project Deadline Extended
Reason: Finalise the best design
Added Tuesday, September 09, 2014

Hi Designers, Many thanks for all your great imaginative ideas. We have been very impressed by all of your designs. We are just putting some finishing touches to our favourite design before we close off. Our favourite to date is 4439062 where we like the font, colours and the swirls. We are just doing a bit of work on the font colours and shape of the swirls. Our second favourite design is 4437740 where the font is great and while the cyclone clearly shows the movement of air we haven't come up with a way to make it work with the text. Cheers Matt
Added Tuesday, September 09, 2014

Project Deadline Extended
Reason: Final changes
Added Wednesday, September 10, 2014

Target Market(s)

Industrial and Medical

Industry/Entity Type

Engineering

Logo Text

VPNZ


Logo styles of interest
Abstract Logo

Conceptual / symbolic (optional text)


Font styles to use
Other font styles liked:
  • Sans Serif or with a small serif

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Red, Orange and Yellow swirls to depict air movement
Nice to have
  • Interesting font
    Can be placed anywhere on a page and work

Files
JPG
Payments
1st place
NZ$200
Total
NZ$200

Project Deadline
11 Sep 2014 04:32:45 UTC
Language

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