Logo design for energy efficiency and clean energy finance and consulting firm

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This customer received 35 logo designs from 17 designers. They chose this logo design from The Captain as the winning design.
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Cycle-7 needs a new logo. The name derives from the Iroquois concept that in all of our decisions we should consider the seventh generation after us (the same concept behind Seventh Generation products). What makes us unique is the combination of national and international policy work that we do and the transactions and development we do in energy efficiency and clean energy. Most firms do one or the other, and few do work as cutting edge in either. If there were three things the logo could evoke they might be cyclical nature, profitable investments, and wise counsel. Probably hard to accomplish all three...
Industry/Entity Type
Finance
Logo Text
"Cycle-7" or "C7" could be in the logo or simply printed next to it