Servant's Heart: Project Rebuild & Restore

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Brochure Design Brief

Design highly engaging brochure which will creatively communicate the vision, mission, history and core objectives of the new Servant's Heart: Restore and Rebuild Project. (attached Below just updated today 8/27 at 1pm est)

- We will use this brochure to kick start our new 2014/2015 project "restore and rebuild" campaign
-Creative humanitarian inner curry look and feel

Info Icon
Updates

Dear Designers: Please DO NOT include "Ministry of Cornerstone Christian Church" to any portion of the copy. Thanks, Matt
Added Wednesday, August 27, 2014

Creative must the following imagery: 1. have an urban look…revitalization of damaged homes being resurrected 2. Use core message on front and internal pages -"Rebuild and Restore" 3. use images that show volunteers restoring broken down homes: here is one example..please use your creative judgement to come up with new imagery: https://images.search.yahoo.com/images/view;_ylt=AwrB8pU5hv5TwyIABzWJzbkF;_ylu=X3oDMTI3dGFoZGhwBHNlYwNzcgRzbGsDaW1nBG9pZAM3N2EyZWNmMi01M2U3LTNlNzYtODU3Yi0wOWIyODUwZmVkNDUEZ3BvcwM1BGl0A2dldHR5?back=https%3A%2F%2Fimages.search.yahoo.com%2Fsearch%2Fimages%3Fp%3Drestore%2Bhurricane%2Bsandy%26imgsr%3Dgetty%26n%3D60%26ei%3DUTF-8%26y%3DSearch%26fr%3Dyfp-t-901%26fr2%3Dsb-top%26ms%3DjOAJxLhNmlP6GvuZyyq%252F%252FQ%253D%253D%26spos%3D12%26nost%3D1%26ri%3D65&w=1536&h=1024&imgurl=d1.yimg.com%2Fsr%2Fimg%2F1%2F77a2ecf2-53e7-3e76-857b-09b2850fed45&rurl=http%3A%2F%2Fimages.search.yahoo.com&size=268KB&name=Victims+Of+Superstorm+Sandy+Continue+To+Recover+As+House+Votes+On+Aid+Package&p=restore+hurricane+sandy&oid=77a2ecf2-53e7-3e76-857b-09b2850fed45&fr2=sb-top&fr=yfp-t-901&tt=Victims+Of+Superstorm+Sandy+Continue+To+Recover+As+House+Votes+On+Aid+Package&b=61&ni=153&no=65&ts=&c=69%2C0%2C269%2C199&s=0&imgsr=getty&prtnr=Getty&sigr=10u1vb470&sigb=15rr9rllf&sigi=11p8nirot&sigt=12kn0vllv&sign=12kn0vllv&.crumb=Kef1vho/rdd&fr=yfp-t-901
Added Thursday, August 28, 2014

Please see more examples of the creative approach we want to display in our brochure: https://images.search.yahoo.com/images/view;_ylt=AwrB8psukf5TExoAghCJzbkF;_ylu=X3oDMTI0ZWdzMTdiBHNlYwNzcgRzbGsDaW1nBG9pZAM5NGQzYzQzYWJlM2FlOGUzZjBhNTY0OGQ5OGYxYjgwZQRncG9zAzE0MARpdANiaW5n?back=https%3A%2F%2Fimages.search.yahoo.com%2Fsearch%2Fimages%3Fp%3Dhome%2Brestoration%2Bpoverty%26n%3D60%26ei%3DUTF-8%26fr2%3Dsb-top%26spos%3D24%26nost%3D1%26tab%3Dorganic%26ri%3D140&w=960&h=397&imgurl=habitatwaco.convergencecms.co%2Ftemplates%2Fphotos%2Fslideshow2378%2Fslider1text.jpg&rurl=http%3A%2F%2Fwww.wacohabitat.org%2F&size=442.6KB&name=World+Where+Everyone+Has+a+Decent&p=home+restoration+poverty&oid=94d3c43abe3ae8e3f0a5648d98f1b80e&fr2=sb-top&fr=&tt=World+Where+Everyone+Has+a+Decent&b=121&ni=68&no=140&ts=&tab=organic&sigr=10rb5e808&sigb=143rom8jm&sigi=12capffdd&sigt=1119n3l2n&sign=1119n3l2n&.crumb=gSRqna7nb64&fr2=sb-top
Added Thursday, August 28, 2014

Dear Designers, We are updating the creative brief to include layout to include the following dimensions: 1.Pocket folder 9x12 with 3/8” white margin 2. 4 pg packet 11x17 folded to 8 ½ x11 Please design the brochure to the specs provided. Thanks!
Added Thursday, August 28, 2014

Designers, WE HAVE INCREASED THE BUDGET. PLEASE SEE REVISED CREATIVE BRIEF!
Added Thursday, August 28, 2014

Target Market(s)

Adults, US based, Norther New Jersey community, business men and women to support capital campaign

Industry/Entity Type

Campaign


Font styles to use
Serif

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • professional appeal, 3-4 page spread with clear communication of campaign objectives. Creative must align with the organization's vision and mission. Must include logo . Follow the colors within the attached logo. Also use the font from the website: http://servantsheartnj.org

    Okay to use infographics and ICONs to clearly communicate the goal.

    ADDITIONAL SPECS

    1.Pocket folder 9x12 with 3/8” white margin
    2. 4 pg packet 11x17 folded to 8 ½ x11


Nice to have
  • Here's examples of work we like:

    http://www.designcrowd.com/design/1572779
    http://www.designcrowd.com/design/1777097
    http://www.designcrowd.com/design/4081213
    http://www.designcrowd.com/design/3992493
Should not have
  • pic art, poor creative, no heart's. for this project we are leaving out Ministry of Cornerstone Christian Church

Files
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