TheRawLife needs a logo/identity
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This customer received 72 logo designs from 21 designers. They chose this logo design from .tau. as the winning design.
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Logo Design Brief
TheRawLife clothing is a athletic/casual clothing company that is looking for a logo to represent the company's values and image/identity. We will produce stylish clothes that spark an unbreakable determination in people to do more, think more, and be more. We need something that will create a feeling of who we are as a company. "TheRawLife" is a lifestyle people live or adopt that LiveRaw. Consistantly trying to improve, they are willing to work and do what most people don't have the heart to do; waking up at 3am to train, workout etc... "LiveRaw" LiveRaw = Doing what most people don't have the heart to do. Values:1. WORK HARD! No substitute for hard work2. Accept responsibility for your actions. 3. Believe in yourself! Stay Positive.4. Spread love5. LiveRaw TheRawLife is a lifestyle as well as an attitude.
Updates
I've just been informed that the name I wanted to use as my company name has already been registered and is in use by another company... I made the mistake of asking the designers to create my logo using the words LiveRaw and I apologize to those who already started creating. I've decided to go with "TheRawLife" for the logo name instead, again I sincerely apologies for the inconvenience. It was a silly mistake.
Added Monday, September 08, 2014
I love the designs that are coming in some are coming close. Let's try to make the word "Raw" unique. For example the way the brand TAPOUT makes their logo a unique shape and look. I don't want it to look like TAPOUT I just used then as an example. I still want "TheRawLife" just try to give RAW it's own shape and look. Thanks
Added Tuesday, September 09, 2014
I have changed my project to committed.
Added Wednesday, September 10, 2014
Target Market(s)
Our target customers will be those who want to improve themselves in anyway possible. Physically, Athletically, Mentally. Young adults who want to do more, think more, be more.More specifically we are trying to target Athletes for example MMA fighters, Crossfit athletes, Boxers, Body builders people interested in daily exorcise.
Industry/Entity Type
Clothing
Logo Text
TheRawLife
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.