Design for Mattress

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This customer received 15 3D designs from 8 designers. They chose this 3D design from Jeremy O'Halloran as the winning design.
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3D Design Brief
We need a design for a new mattress we are selling for a new company called Endy. Endy is an company that aims to bring a high quality mattress at fair prices for consumers. Endy is design driven and is going after a innovative new design for our mattresses.
For the design, think queen side bed with no covers on it. Just the mattress cover itself. We would like to see navy blue with hints of orange (even if it's just a touch). We prefer simplicity over complex designs, think sleek, think urban, think youthful...
The design should communicate design and quality
Target Market(s)
25-40, urban, 60% female
Industry/Entity Type
It Company
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
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