Logo for "Thrive" Software used in Manufacturing

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This customer received 89 logo designs from 32 designers. They chose this logo design from Bujar Lubovci as the winning design.
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Logo Design Brief
Our company sells "Thrive" software that manages shop floor activity in a manufacturing setting. After 10 years with current version we are soon to release version 3, completely mobile-friendly, and would like an updated look for the new version.
Updates
Project Deadline Extended Reason: We are extending our project since we have not found a logo that we are ready to choose yet. Now we would like to provide all of the designers that have worked on a logo for us a file of our current "Thrive" logo to see if you could come up with something "fresh" and new for our version 3 release of the software this year. We don't want the same logo, but you could maybe use this as a way to see what kind of look it had before and try to update it for us to something different. We would like orange to be incorporated in the color scheme. Either orange/blue or orange/green or orange/gray or just orange. We will attach this file to our detail section of the project. Thank you and let us know if you have any questions. Thank you so much. Added Friday, August 22, 2014
Project Deadline Extended Added Monday, September 01, 2014
Project Deadline Extended Reason: I did not receive any designs that I was satisfied with when I launched this campaign a year ago or any that were close enough for me to ask for revisions. Now, we are wanting to get a fresh start and to guarantee the project price. I have updated the brief and tried to get some more clear expectations for designers. We are fine with any color scheme/font style that the designers want to try! Added Wednesday, July 8, 2015
Target Market(s)
Manufacturing employees on the shop floor, managers and executives.
Industry/Entity Type
Software
Logo Text
Thrive
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Wordmark Logo
Word or name based logo (text only)


Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Please include the R for registered trademark.Must be able to be easily seen at 40 pixels high.
Nice to have
- Looking for a "clean", simple look that implies the message of "growth" or "thriving" or "developing". Crisp, simple design.
Should not have
- We do not want shading, transparency, or reflective qualities in the logo. That is what we don't like from our current logo design and we are trying to get away from that.