• A$435

• 141 designs

• 41 designers

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Logo Design Brief

We need a logo which will encompass the feel and ethos of our exciting new project. I envisage the logo will eventually be used on signs website letterhead and business cards Teniers vehicles etc etc
We chose the name Broger's End for the farm we have just purchased in upper kangaroo valley Australia because it is at the confluence of brogers creek and the upper kangaroo river. I like the word confluence as it means both the junction of two rivers and also a place where people gather. The farm is 100 acres of varied land. Part is fertile river flats where the rivers meet and part is sloping pastures and part is very steep escarpment. There will be walking tracks and mountain bike tracks. There is plentiful wildlife including lots of kangaroos kookaburras etc. And amazing views of the valley all around.
There will eventually be a few types of accommodation on the property. There is an old dairy which we will convert to a small romantic and peaceful getaway. The is a large corrugated iron shed which will be converted to a more basic family type of accommodation and we are planning to build a beautiful big house out of shipping containers. In general the accommodation will be eco friendly and mainly made of reclaimed or recycled materials quirky but also classy and aiming at an upmarket clientele. In future we may even make an outdoor amphitheater in the upper paddock for music or film festivals! Lots of possibilities!
One of the main attractions of the place is its location in the upper kangaroo valley which is considered to be one of the nicest areas of a beautiful and upmarket holiday destination. Google it and have a look!
Perhaps the logo could include a stylized confluence of rivers lined with tall trees (she oaks which are about 150 yes old and very majestic) possibly a kangaroo Modern and classy somehow projecting our environmentally friendly ethos.
Logo text could include "Upper kangaroo Valley" as a subtitle or just simply "Broger's End"

JUST HAD AN IDEA! I WOULD LOVE THE LOGO TO BE A LINO CUT STYLE, could be enclosed in a shape

Target Market(s)

City people wanting an eco and peaceful retreat close to city for weekend or holiday getaway

Industry/Entity Type

Accommodation

Logo Text

Broger's End Upper Kangaroo Valley

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Must project environmental ethos. Tranquility. River/trees/wildlife?
  elegant but relaxed

Nice to have

• LINO CUT STYLE?

Should not have

• Complicated or fussy or busy details which are hard to reproduce

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Files

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