UK jigsaw puzzle business needs a logo

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This customer received 41 logo designs from 15 designers. They chose this logo design from Robby SC as the winning design.
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Logo Design Brief
The pictures on our jigsaw puzzles are high quality, professional photographic images. The puzzles have 1000 pieces and are made in the UK from sustainable board. Descriptive words for our puzzles: unique, original, quirky, design-led, quality, beautifully packaged, contemporary, cool and non-traditional images (no chocolate box thatched cottages or cute kittens). They are for grown-ups, not children (so the logo must not suggest toys), aiming for affluent ABCs, most likely to be females although the design should not put men off. The logo will be used on packaging, labels, on a poster showing customers what the finished puzzle will look like and on our website. Because of the packaging, a logo which is horizontal may work better than a 'box' design. If it helps I can provide a lightbox with a sample of pictures of the puzzles if you give me your email address.
Industry/Entity Type
Business
Logo Text
Jiggery Pokery Puzzles