Bergamot Cove Face Cleanser Labels
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This customer received 19 label designs from 7 designers. They chose this label design from Sucre as the winning design.
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Label Design Brief
We need a label design for a soon to launch company in Charlotte, NC, called Bergamot Cove. We are in the health & beauty business and our focus is on product purity. We use only organic ingredients that are pure, fresh and clean. We have just finished the design work on the logo and would like to see who can come up with a label design that could work across the board on several of our products. We are aiming to have complete continuity between labels. They need to be classy, reflect a national brand and be legible and easily reproducible, as well as easily branded.
The first label we would like to start with will be for our product called, "Facial Cleanser". It comes in 2 different sizes: 2 oz., and 4 oz. The labels will wrap around a low profile jar about 1" wide and 7" long.
The copy needs to be in black or dark grey, while the tree in the logo can be a variation of orange. Our color is orange and aqua and can be added if desired.
The label will include the product name, company logo (including slogan), size, directions, ingredients, mfr. address and say Made in the USA, etc. (see below).
We are ultimately looking for a design that we could use to brand all of our products with. We would simply like this project as the template/basis for all of our labels. Consequently, we will need the details of your design (fonts used, etc.) once complete and paid for.
Here is what is included on the label:
product name: Luminous (Daily) Face Cleanser - can be simply, "Facial Cleanser" or both
recycle sign
made in the USA
size: 2 oz./59 ml; 4 oz./118 ml
address: PO Box 403, Waxhaw, NC 28173
website scan code
Ingredients: Sodium bicarbonate, organic extra virgin olive oil, organic virgin coconut oil, sweet almond oil, organic virgin jojoba oil, honey, vitamin E oil, proprietary blend of
therapeutic essential oils.
Directions: Splash face with warm water. Take a pea sized dab and rub into palms and fingers to coat. Then apply to entire face, avoiding eye area. Scrub gently using fingers and palms. Rinse thoroughly with warm water. Dab dry with cotton towel. Stir as needed.
Updates
We have added required content to the label. We like what we see so far but would like to see some more submissions before making our final call. Thank you for all of your submissions so far!
Added Tuesday, July 22, 2014
Project Deadline Extended
Reason: Not enough submissions yet.
Added Tuesday, July 22, 2014
Target Market(s)
Health conscious individuals who prefer pure, organic and wholesome products.
Industry/Entity Type
Health
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Logo needs to stand out and be easily branded. Needs to be elegant and classy.