Kitesurfing SanFrancisco / Baja Mexico

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This customer received 27 advertisement designs from 5 designers. They chose this advertisement design from Sbss as the winning design.

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Advertisement Design Brief

Hello! I teach kitesurfing. Half the year, I teach in San Francisco, the other half in Baja Mexico. I want to communicate how clients can come follow me to both places and continue their kitesurfing training.

KiteTheBay is the name of my company. I teach in the San Francisco Bay and in the La Ventana Bay. I like the idea of having a map of both locations. You will see a shaded area on each map that should be included in ad. Make this area/region look interesting, exciting, not the standard "google maps" style, more like a satellite image but with more fantasy to it. Use a "God of Wind". Maybe add a old-looking compass/nautical symbols, mermaids, waves. But there should be a high degree of accuracy.
San Francisco Bay: https://mapsengine.google.com/map/edit?mid=zvsZMR5m_67M.kfU8O5rLts4k in the advertisement
La Ventana Bay: https://mapsengine.google.com/map/edit?mid=zvsZMR5m_67M.kz2cxEerdi7g

I want to see maps of both places, and they need to looks cool and fun! Great colors, unique graphics, adventure, sunshine, wind, outside, beaches...

Here is the ad page of the website where my ad will be placed. The 12th vertical Ad down from the top of the page has a map visual I like. (Calikites) http://wx.ikitesurf.com/AdvertiserIndex.aspx?showall=true#kitesurf

The ad can be vertical or horizontal and can have animation.

I like theses lines: "From Bay to Bay" "Keep Kiting All Year"

My website: KiteTheBay.com

Info Icon
Updates

Please do not use the standard type of Google maps in the ad. Make up an original looking map that shows the entire San Francisco Bay, and the entire La Ventana Bay. Thanks!
Added Saturday, July 12, 2014

Target Market(s)

Outdoor oriented adults looking to stay active year around and take on another challenge. The want to be associated with a cool, new sport that elevates their status and has a social element.

Industry/Entity Type

It Company


Look and feel

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Requirements
Must have
  • The ad must show the maps of the 2 bays- La Ventana and San Francisco. This brings together the business name: KiteTheBay. I want the maps to look cool/interesting! Not the standard "Google maps" look.

    Use a "God of Wind" to show wind blowing down from the north in La Ventana and from the Northwest in San Francisco!

Files
Payments
1st place
US$340
Participation payments x 2
US$20
Total
US$380

Project Deadline
21 Jul 2014 00:46:52 UTC
Language

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