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Health & Wellness Clinic needs a Logo design
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This customer received 172 logo designs from 30 designers. They chose this logo design from Graphic Media as the winning design.
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US$380
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172 designs
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30 designers
Logo Design Brief
We need a logo design for our re-branding.
Our new name is ReachHealth.
We are a clinic that offers complimentary medicine: osteopathy, acupuncture, massage and more
The metaphor for the company is us helping somebody up the mountain of health, see the link below.
http://www.kaizenvision.com/wp-content/uploads/2010/11/croped.2..jpg
The logo should not be a copy of this image. This is just to give you an idea.
It should also keep in mind the values stated below
The company values are:-
1. Integrity: impeccable in word and deed
2. Caring: taking meaningful action in support of another
3. Interested: genuine concern for the other (as opposed to yourself)
4. Bravery: feeling the fear and doing it anyway
a. Being brave enough to be different
b. Being brave enough to look deeper than the surface
c. Being brave enough to communicate often with clients
d. Being brave enough to publicly announce Reach Health’s difference
Best of luck to each of you.
PS
The winner will likely be our graphic designer for life. There is a lot of collateral to deign
Updates
Come on guys and girls, lets get your creativity flowing here.
Most of these designs are really generic images that EVERY health clinic has. The only one to stand out so far is #4090747, and I have left feedback that I would like even that to incorporate the metaphor a bit more.
This can be really fun. You have a great metaphor to inspire you. The right logo needs to have the feel of helping someone up the mountain of health, without being too direct about saying it. #4090747 has the beginnings of the right idea.
So please get imaginative.
Boaz
PS
The person who wins this competition will likely be our graphic designer for life, for ALL our graphics needs
Added Friday, July 11, 2014
Dear designers,
please think abut what reaching health means to you, and how you feel about the person who helped you reach health, when nobody else could.
The person who helped you to reach health did in quickly, honestly, and differently to how you expected.
Make an image that represents and you will have won the competition. You will have work for ever and lots of referrals.
Added Saturday, July 12, 2014
Dear Designers,
i am still not really seeing what I am looking for in the designs.
The concept of the mountain is important to me take a look at http://www.pinnaclehealthclinic.com.au/
A more imaginative version of this could work.
Thanks
Boaz
Added Monday, July 14, 2014
Ok guys,
I feel like my feedback and brief are not being read.
If someone draws a mountain, and writes our name in a nice font they are likely to win this contest.
Added Wednesday, July 16, 2014
Project Deadline Extended
Reason: Hi Designers,
I am extending the deadline by 4 days because I am now seeing some GREAT designs coming in. I want to give us all time to get them perfect before the deadline.
Keep up the good work
Added Thursday, July 17, 2014
Project Deadline Extended
Reason: Dear Designers,
I am so sorry to have to extend the deadline again. I want and need a winner, so I will extend this one last time.
It turns out that the public do not understand the metaphor of a mountain as health. They just don't think that the image of a mountain has anything to do with alternative-health
Guys I need you to be imaginative here.
Lets focus on what my business does... the tagline says it all... YOUR HELPING HAND TO HEALTH.
Design # 4160429 is on the right idea.
Please get creative with the message that this conveys
Best of luck and thank you
Boaz
Added Monday, July 21, 2014
Target Market(s)
adults age 35-60.
Equal male and female
western culture with and interest in mainlining good health
upper-middle class income
Industry/Entity Type
Graphic Designer
Logo Text
Name = ReachHealth (one word). Tagline = Your helping hand to health
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.