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BEKA - Asian private equity, logo design
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This customer received 68 logo designs from 28 designers. They chose this logo design from spontaneous as the winning design.
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US$200
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68 designs
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28 designers
Logo Design Brief
We need a logo design for a new private equity firm , BEKA. The company should be called "BEKA Capital" with the second part of the name interchangeable with other words, e.g. Beka Land, Beka Media, etc. Core business includes: Private investment, capital matching, and trading.
The company has current interest in properties, hospitality (restaurants, dining, budget hotel) and exhibition businesses; but intend to expand to media and energy.
Our design should convey a trustworthy, prestigious and forward-thinking business group brand. Key words include: Professional, growth, Unity, progress, expansion. It also should must indicate luxury and high-end.
We are looking for a 1C or 2C logo, with a symbolic graphical representation of the keywords mentioned above as the main focus. In the future we hope this graphic is strong enough to stand on its own without the wording "BEKA Capital".
Updates
Brief has been updated slightly. Appreciate the support, thank you!
Added Saturday, October 13, 2012
Though small project, easy win for you guys. Updated prize to be committed.
Added Saturday, October 13, 2012
Submissions so far include icons/formats that have been quite generic; hope to see something original, different - perhaps include some illustration.
Added Sunday, October 14, 2012
If your design has gradient in color, would love to see its no-gradient version in the same design.
Thanks!
Added Sunday, October 14, 2012
Target Market(s)
Businesses/Individuals, typically high net worth, higher education bracket, financial investors, CEOs, startup entrepreneurs
Industry/Entity Type
Hospitality
Logo Text
BEKA CAPITAL
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The logo should have two parts, the BEKA is the main brand, with the Capital being an interchangeable part with other names, e.g. BEKA LAND, BEKA MEDIA
Nice to have
- Nice to have original concepts/illustration by designers.